0 Shares 1621 Views

The Rapidly Changing Online Landscape of Turkey

The internet landscape of Turkey is changing faster than perhaps that of any country. It has reached a point in which roughly 60% of the population has internet access. This is a larger percentage than other growing economies such as China, India, Russia, and Brazil. Though many of these countries have larger populations, Turkey still has more engagement. In fact though the United States has the second most internet users behind China, and the U.S. penetration rate is 74% overall, Turkey still edges it out just slightly in terms of the average hours of engagement per visitor per month. It engagement rate is higher than that of other extremely connected countries such as the U.K. and France.

Between 2009 and 2010, the total unique visitors from Turkey grew by 15%, while the average daily visitors grew by 24%. What is also a very good sign for growth is that the younger, generally male demographic (ages 15-35) has been the primary adopter, meaning that internet penetration has room to grow. Also, Turkey holds the highest penetration in 6 out of 8 key categories: Search, conventional media, multimedia, news, games, and sports. Quite notably, Turkey’s penetration percentage for multimedia was 79%, a full 3 percentage points ahead of the U.K.

On the topic of online video, Turkey is sixth overall in the world, but ahead of Italy, Mexico, Brazil, and South Korea. The difference in average videos viewed by user per month between Turkey and the U.S., which holds the top spot, is only approximately 70 videos.

With this incredible demand for online interaction and media, Medianova, the trusted content delivery network of Turkey, the Middle East, and Africa, is at the forefront of change

You may be interested

The Ultimate CDN (Content Delivery Network) Guide
CDN
5141 views
CDN
5141 views

The Ultimate CDN (Content Delivery Network) Guide

Nadia Benslimane - August 3, 2020

The Ultimate CDN Guide- Everything About Content Delivery Network You probably know what CDN (Content Delivery Network) stands for. You may also be aware of its full definition,…

The Essential CDN Glossary
CDN
9608 views
CDN
9608 views

The Essential CDN Glossary

Nadia Benslimane - November 21, 2019

Why Have We Decided To Create a CDN Glossary? Whether you are new to the world of CDN, or have been involved in it for years, there…

Web Application Firewall
CDN
375 views
CDN
375 views

Web Application Firewall

Aykut Teker - September 29, 2021

Medianova CDN has enabled its Web Application Firewall (WAF) layer recently to present a more secure and scalable solution to protect your website. Security has always been…

SERVICE MESH vs. API GATEWAY
Technology
1727 views
Technology
1727 views

SERVICE MESH vs. API GATEWAY

medianova - August 24, 2021

SERVICE MESH vs. API GATEWAY API Gateway has become a sought-after part of the systems as API-based software has become widespread, accessing completely independent modules can be…

How is Edge Computing Complying With The European Green Deal?
CDN
669 views
CDN
669 views

How is Edge Computing Complying With The European Green Deal?

Tushar Sonal - August 13, 2021

The European Union’s Green Deal Programs were announced to lead global efforts towards building more environmentally friendly operations, with the European bloc of 27 nations committing to…

Most from this category