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Responding to Growth: Medianova is the CDN of Turkey, the Middle East and Africa

The global distribution of internet access is changing. All over the world, countries and regions that previously had little to no internet presence are now enjoying the broadband content and rich internet media experience that was once only concentrated in a few corners of the globe. The cloud services company Medianova is the Content Delivery Network (CDN) of Turkey, the Middle East, and Africa. Medianova is at the forefront of the region’s internet media revolution.

Turkey has an especially crucial need for CDN services, SaaS encoding, site acceleration, and other experience-enhancing network technologies. Turkey is 10th in the world’s digital growth index, and even more telling, it has an above-average rate of using the internet for “fun.” Entertainment is one of the key reasons that Turkish internet users go online, with 9 out of 10 web queries being made about brands, and 71% of users going online every day for entertainment. Social media is also seeing explosive growth in Turkey. The average number of Facebook friends for a Turkish internet user has risen from 191 to 219, and the country ranks 8th in the world in Facebook adoption.

The Middle East and North Africa are also showing high digital growth trends. Internet users in the regions have risen from 3,284,000 in 2000 to a 90 million by June, 2012. Investments in tech and internet startups in the region have reached the “eight-digits-investment phase” with more than $10,000,000 US dollars raised for four major tech startups in 2012.

Medianova is poised to address the needs of this growing user base and give the region the tools that it needs to scale with these rapid digital changes. Contact us to learn more about our network and the services we offer.

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